国际学院岗位职责

EMBAMarketingManager-北京-00326中欧国际工商学院中欧国际工商学院JobMajorResponsibilities:

1、Developandimplementthemarketingplan,including:advertising,events,andpublications;

2、Keepup-to-datewithmarkettrendsandconductrelevantresearchtofeedintothemarketingstrategyonaregularbasis;

3、ReceiveEMBAinquiriesbytelephone,on-sitevisitetcprofessionally;

4、FollowupwithEMBAinquiriesandapplications.

JobBasicRequirements:

1、Knowledge/Qualifications:

Knowledgeable,articulateandfriendlymannerwiththeabilitytoworkwiththedifferentfunctionsoftheschoolcommunity;

Abilitytocommunicateandpromotetheschool’simagetoindividualsandlargegroupswithconfidenceandflair;

Adegreeinmarketingpreferred.

2、TechnicalSkills:

Targetfocused,extremelyorganizedandeffectiveindevelopingandimplementingmarketingplanstoattractpotentialstudents;

WelldevelopedanalyticalandresearchskillswiththeabilitytoconductresearchinordertounderstandwhatinfluencesandpersuadestargetstochooseanEMBAprogramme;

Creativeandinnovative.Capableof“selling”theschoolinthemarketingplan;

Excellentcommunication&interpersonalskills;

Abilitytoproducestatisticaldataandevaluateitindatabaseorexcelformats;

Abilitytoworkindependentlyandaspartoftheadmissionsteam;

AskilleduserofMicrosoftOfficeprogrammes;

GoodwrittenandoralEnglish.

3、Experience:

Experienceinanadmissions/marketing/salesroleishighlydesirable;

Provenexperienceofmarketingandexternalcommunications,preferablywithaMNC;

Aninterestineducationandworkingwithinaneducationalenvironment.

4、SpecialFactors:

Flexibilitytoattendcourses,OpenDaysetc.outsideofnormalworkhours;

Agoodattendanceandpunctualityrecord.